Maharlikan- Donesia Elizabeth

____ Fashion video

Project overview

La Caverne was shooting for luxury shoe brand Maharlikan, based in Dubai! Our brief was to produce a promotional video for Maharlikan in France, showcasing their shoes in an elegant and chic French way.


The creator of Maharlikan wanted to take advantage of the French countryside to enhance his creation. To meet this request, we filmed in iconic French locations. Each scene was carefully chosen to reflect the elegance and refinement associated with French fashion.


Thanks to this collaboration, we were able to promote the footwear of Maharlikan, a Dubai-based brand, while highlighting the richness and beauty of the French landscape. This promotional video combines the luxury of Maharlikan's products with the timeless charm of France, creating captivating and visually appealing content for the audience.

Process

For this project, we developed several scenarios and presented them to our client. Their main objective was to highlight the idea that their shoes are both comfortable and elegant, and that they can be worn in all circumstances. In this case, the client particularly wanted to illustrate a businesswoman on the move, demonstrating the versatility of Maharlikan shoes.

To meet this demand, we shot both indoor and outdoor scenes. Indoors, we set up a studio with full lighting to ensure optimum image quality and to highlight the details of the shoes.

For the outdoor scenes, we chose iconic locations in the city of Lyon. We shot at the foot of landmark monuments and in picturesque neighbourhoods, to capture the essence of the city and add a touch of French charm to the images.

Our team was able to work efficiently thanks to meticulous organisation and fluid communication. This allowed us to remain flexible and responsive throughout the shoot, ensuring that each scene perfectly captured the essence of the brand and the client's requirements.

Equipment used

Lumix GH6, Aputure lights, Davinci Resolve

Backstage pictures